#BACKTONORMAL

#BACKTONORMAL |

In the context of the contemporary longing for #backtonormal this conceptual intervention inside an advertising showcase comes along as an overall socio-political criticism.

› So, initially, the beholder may first focus on the perception of the exhibited object as an aesthetic experience.

› Thereafter, the sentence¹ developed by the artist then helps to perceive the socio-cultural statement (of the object) with which a reflective examination should be started and carried on discursively.

¹ The conception of this senten... ¹ The conception of this sentence is inspired by the long-run process of artist Joseph Beuys, which has preceded his thereby resulting action “How to Explain Pictures to a Dead Hare” (German “Wie man dem toten Hasen die Bilder erklärt”, 1965).

#backtonormal. 2022. A multi-part art intervention from artist Raphael Silvano, situated in several places in Austria and Germany. Each location has its own conceptual installation, based on the focal point of this intervention: «the dead domestic rabbit» which is on view at following places:

The other locations are listed here. Just tap one to see more details.